Overland Shoes has launched a website designed to provide a showcase for the Bobcat Safety Footwear range.
With separate search facilities for boots, shoes and a women’s range. along with detailed product descriptions and technical insights, viewers are able to locate the styles best suited to their specific workplace requirements.
“We have poured decades of expertise and experience into creating a safety footwear range that truly has the ability to revolutionise how trade professionals experience comfort, support and protection as they go about their working day." said Overland Shoes Brand Manager Peter Lawson:
“Since launching the new range, the response, particularly in terms of the level of engineering ingenuity and innovative design, has been phenomenal. There is no doubt that this is the range the market has been waiting for and our website will play a key role in keeping customers informed and helping them choose the best fit for their needs as we plough ahead with our national roll out.”
At the heart of the Bobcat range is the Redbacks cushioning system, powered by Leaf-Spring Technology. Unlike traditional insoles, it disperses pressure, reduces shock and maintains balanced support. Independent SATRA testing shows it improves impact absorption by up to 46%, outperforming competing insoles by as much as 30%.