Sunbelt Rentals UK has worked alongside the City of London Police to deliver a road safety initiative aimed at improving understanding between cyclists and HGV drivers.
The 'Exchanging Places Cycle Safety' event gave over 70 cyclists the opportunity to sit in one of Sunbelt's vehicles and see the road from a driver's perspective. Participants experienced the significant blind spots and visibility challenges that professional drivers face when operating large commercial vehicles in busy environments.
Sunbelt then reversed the experience. Drivers and members of the company took part in a cycle ride through central London, experiencing the city from a cyclist's perspective and gaining a greater appreciation of the challenges faced when travelling alongside large vehicles in high-traffic areas.
“Taking part in the event myself, I personally learnt a great deal from experiencing the road from a cyclist's perspective. It reinforced just how valuable it is to understand the challenges faced by different road users and how those insights can influence safer behaviours," explained Health, Safety and Sustainability Director, Mark Keily.
"Taking the time to see the road through someone else's eyes can influence behaviours and decision-making in a positive way, helping to reduce risk and make our roads safer for everyone. We're delighted to support the City of London Police in delivering such an important event and continuing the conversation around road safety.”