Construction machinery behemoth, Kubota, has devised a way to keep the ankle-biters at bay during the school summer holidays - a colouring-in challenge!
Call it an inspired idea or a cynical marketing ploy - it worked in either case - but literally everyone can be a winner.
Artists across the country are simply asked to colour in one of Kubota’s digger pictures to help celebrate Kubota's 25 years at number one market share in the mini excavator market for the UK & R.O.I.
As a reward, entrants will receive an Kubota-branded colouring book and pencil set to help them get even more creative. The activity is running from July 27th until early September, giving plenty of time for Kubota fans and budding artists to get colourful!
The entry image is free to download via the Kubota website and, once completed, challengers are asked to snap a picture of their masterpiece and send it to kuk_g.marketing@kubota.com alongside their name, age and a delivery address to claim their rewards.
“We’re looking to include everyone in our 25 year celebrations and that is why we have launched the colouring challenge for all the Kubota brand ambassadors out there, young and old, to have some fun over the summer holidays,” explained Rob White, divisional manager, construction, Kubota U.K. “Hopefully it can be a family activity or just something to help someone pass the time, who knows, we may even inspire the next Picasso!”
Well, we can all dream, can't we? Otherwise, certain terms and conditions apply:
- Submitted pictures of the finished colouring image must contain the image only and no entrants.
- All entries sent to kuk_g.marketing@kubota.com automatically agree for their first name, age and colouring image sent to be shared on Kubota U.K’s social media channels.
- Delivery address information will NOT be shared elsewhere and ONLY used for the purpose of sending the Kubota colouring book and pencils to entrants.
- Limited stocks of rewards apply and will be distributed on a first come first served basis.
- Limited to one colouring book & pencil set per image entered, with a maximum of four entries per address.
Apart from the above, it's all good. Download the colouring challenge image at kubota-eu.com and say hello to a slightly quieter life during the summer hols.
